The massive influx of international capital – from American billionaires seeking refuge from regulatory uncertainty after the political shift in the US, to Middle Eastern investors drawn by new air and corporate links – has transformed Spain into Europe’s preferred haven for luxury residential property. Property values have risen by nearly 10%, solidifying its status as a prime destination for global high-net-worth individuals (HNWI), according to the latest Lucas Fox report.
Spain has emerged as the strongest “value play” market on the continent: competitive prices, growth above the European average and a structural supply deficit. Lucas Fox forecasts that property investment could rise by up to 20% by 2026, with the prime segment increasing its share to 1.6% of the residential market.
Over the past five years, Spain has ranked among the top three European countries for prime property appreciation, surpassing nine of the twelve major markets, while Portugal’s top position in this ranking is also noteworthy.
The Trump factor: investors swapping New York for Madrid
One of the most discussed topics among Lucas Fox experts is the shift in investment trends among HNWIs in the United States. Fiscal and regulatory uncertainty in cities such as New York – particularly following the political change in the US with the arrival of Zohran Mamdami – is accelerating the exodus of investors to Europe.
“A buyer accustomed to paying $30,000 per square metre in Manhattan does not consider it unreasonable to pay €25,000 or €30,000 in Madrid,” the firm explains. This new wave of North American capital coincides with the rise of high-net-worth Europeans and a more diverse buyer base than ever before.
At the same time, Spain is seeing a surge of HNWIs from Saudi Arabia, the UAE and other Gulf markets. New direct air routes and the growing presence of regional institutional investors are fuelling this trend. As a result, Saudi and Emirati buyers are increasingly appearing in prime and super-prime transactions, particularly in Madrid, the Costa del Sol and the Balearic Islands. In deals exceeding €5 million, nine out of ten buyers are not Spanish.
Overpricing and local bubbles outside prime areas
The overall market surge has led to price inflation in areas adjacent to prime real estate. Madrid neighbourhoods such as Tetuán and Orense show a widening gap between asking and closing prices. According to Lucas Fox, some developers are launching properties at prices “the area cannot absorb,” requiring subsequent adjustments. This imbalance affects both new-build and resale properties.
The Lucas Fox report identifies four major trends:
- Branded residences
Spain currently hosts 38 projects, with premiums ranging from 20% to 40%, featuring brands such as Four Seasons, Mandarin Oriental, SLS and Banyan Tree. Madrid, Marbella, and Tenerife are the strongest hubs. The firm expects fashion and automotive brands to follow, as already seen in Miami and Dubai. - “Hotel at home” model
Villas with expansive plots, penthouses with XXL terraces, 24/7 security, spas, private chefs and social clubs. - Biophilic design as standard
Optimised natural light, integrated vegetation, treated air and water, and home automation designed for well-being. - Premium sustainability
Solar energy, BREEAM/Passivhaus certifications and high-quality, low-emission materials.
Luxury rentals are soaring: international students and new global rules
US immigration restrictions, a weakened dollar and the growth of international universities in Spain (IE, ESADE, IESE, etc.) are redirecting thousands of high-income students to Madrid. This is boosting the prime rental market and prompting new investment strategies:
- Latin American families are buying homes for their children at university.
- After graduation, these properties are placed on the premium rental market, achieving very high returns.
- Many foreign buyers who purchased property in Madrid between 2021 and 2023 are already seeking a second asset elsewhere in Spain, including:
- Costa Brava
- Alicante/Costa Blanca
- Málaga and Marbella
- Emerging northern markets such as San Sebastián, Bilbao and Santander


